I’m not very fashionable. My mom uniform is usually jeans and a t-shirt.
This week, though, I have been swept up in a fashion furor. I’d been looking at fashion blogs about what was hot for fall and getting excited about some of the retro colors and styles.
Then I read Missoni was bringing a collection of its signature zigzag or floral prints to the masses via Target.
Missoni’s Italian style reminds me of how my mother dressed when I was little. Her hair was long and dark and tied back with a silk scarf.
She had beautiful dresses and shoes and always looked glamorous and pulled together when she went out or had ladies over for bridge parties.
My dad was still active duty Army when I was little and an officer’s wife had to look sharp and entertain often.
And wear sunglasses.
The Missoni style reminds me so much of my mom’s style and the colors and prints that were fashionable when I was a little girl dreaming of dressing like a grown-up lady.
Target’s sales of Missoni clothes and home goods started today with a bang.
According to the clerk at my Target, even thought the thumbnail pictures of the products never uploaded this morning, things were flying off the site. That means people were buying not even knowing what the product looked like.
By the time I check Target.com this morning, the site had crashed. I still don’t think it’s up.
My local Target store opened at 8. Women poured in right away, filling carts. The clerk said I was the first person to buy less than $200 worth of Missoni items.
There were still some kitchen goods, knit hats and gloves, children’s wear, some of the pajamas and robes and a few of the women’s clothing articles, but all the pillows and throws were sold out and I got the LAST TOTE.
Almost every department, from girls’ apparel to socks has new products bearing the iconic zigzag design. Coffee mugs, picture frames, but not toilet paper really. (Missoni Corp., please get on that.)
Before I checked out, I ran to the back of the store to get dog food. As I was walking back down the main aisle to the cashiers I had the tote on my arm.
A worker stepped out from Girls Department, stared at my tote and called to another employee, “Giiiiirl, come look at this bag!”
I said, “Isn’t it pretty? I just got the last one!” She told me one women came in at 9 after already buying things at two other Targets. She still filled a cart.
Two other shoppers with me were underwhelmed. My girls kept mock-gagging themselves and pretending to vomit up zigzags.
Tomorrow I’m going to start a giveaway for my large brown Missoni tote. You can pre-enter right now by leaving me a comment on this post. Also, you can come back tomorrow for additional entries.
What’s your favorite piece from the Missoni collection? Have you been to the website or the store today?